I developed various visual designs for StraitsX, the crypto payment processing platform under Fazz Financial Group, a leading FinTech company based in Singapore and Indonesia.
Visual Designer
FinTech
Jan 2021 – May 2021
Overview
StraitsX is Southeast Asia’s leading digital asset infrastructure, specializing in the issuance of StraitsX stablecoins. As a pioneering payment platform in the region’s digital asset space, StraitsX was developed by Singapore-based FinTech company Xfers, a licensed Major Payment Institution regulated by the Monetary Authority of Singapore, authorized for e-money issuance.
Highlights
As Art Director, I led the creation of marketing assets across various touchpoints. This included designing business cards aligned with the brand’s visual identity and collaborating with the product team to develop the crypto payment card design. I also produced tutorial videos for the onboarding team to streamline user education and engagement. Additionally, I supported the social media team by creating YouTube thumbnails and social media posts, enhancing the brand’s online presence and visual consistency.
Highlights
